Job Description:
Our organization is currently seeking a passionate and hardworking volunteer as an Assistant Google Ad to join our team. Your principal duty will be to support the Google Ad Grants Manager in managing our Google Ad Grants account. This will boost our online presence, engage our target audience, and promote our organization's mission and services. This is an excellent opportunity to make a substantial impact, gain unique marketing and non-profit experience, as well as, contribute meaningfully to a noble cause.
Duties and Responsibilities
Set Assist the Google Ad Grants Manager in developing and implementing effective Google AdWords strategies to maximize the use of Google Grant.
Help with keyword research, selection, and segmentation.
Support in setting up and structuring Google AdWords accounts as necessary.
Aid in monitoring and analyzing account performance and KPIs.
Contribute to optimizing campaigns to improve conversions, click-through rates, and/or Quality Score.
Assist in preparing monthly, quarterly, or annual reports to show progress and areas for improvement.
Help to stay up-to-date with PPC and SEO trends and digital marketing news.
Collaborate with other team members to align digital marketing efforts.
Qualifications:
Some experience or familiarity with Google AdWords is a plus (training will be provided).
Basic knowledge of digital marketing and understanding of major marketing channels.
Experience or willingness to learn analytics and reporting tools.
Good analytical skills with a beginner level ability to mine data to inform decisions.
Good written and verbal communication skills.
Ability to work independently and collaboratively as part of a team.
Passionate about our organization's cause and mission.
Please note: This is a volunteer position, and no compensation will be provided. However, the role offers a unique opportunity to gain experience, make meaningful contributions to a worthy cause, and broaden your professional network.
We strongly encourage individuals passionate about our mission and wanting to learn more about digital marketing to apply.
